Category Archive: App Business

Artyom Dogtiev

In App Business

April 20, 2017

You want a mobile application to be built for your business but you’re afraid of the cost it will have? You’ve heard that it takes several months for developers to make an app, haven’t you? Forget all of these claims, these are all just prejudices. Is there any other solution than outsourcing the development of my app? Of course, if you want to outsource the development of your app it can quickly get really expensive. Indeed, an app development agency will have to start from scratch to build your app, so it will obviously take time. And with the hourly rate most companies charge for this service, you can end up with a stiff bill. Indeed, creating an app from scratch takes a lot of

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Andy Boxall

In App Business

April 20, 2017

iPhone Red

Chinese authorities are set to meet with Apple regarding video streaming apps available through the iTunes App Store, with a view to, “tightening up checks,” on the content they can provide, according to a report from Xinhua News Agency. Confirmed by regulators at the Beijing Cyberspace Administration, it follows a joint investigation with two other government departments into three Chinese video streaming sites. The sites, toutiao.com, houshanzhibo.com, and huajiao.com, have reportedly violated four regulations, and management teams potentially face criminal charges. Exact details of the content shown hasn’t been released, but it includes live broadcast material forbidden by law, including adult content. The investigation says all three sites, “were found to lack systematic management and to have been inadequate in checking information, emergency response and

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bose

Audio product manufacturer Bose faces a lawsuit in which it’s accused of collecting data from its headphone app, and sharing it with third-party companies, without user consent. The lawsuit has been filed in Chicago, according to Fortune, and says a person’s audio history is a window into their lives and views. The Bose Connect app sits between the company’s Bluetooth headphones and the connected device, providing additional features, but isn’t essential to their operation. The lead plaintiff says the app lets Bose access audio history, listening habits, and basic personal details. The collected data is shared with marketing firm segment.io, all without agreement from the user. Jay Edelson, the lawyer who filed the lawsuit, told Fortune: “Companies need to be transparent about the data they

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Andy Boxall

In App Business

April 6, 2017

bigpoint

Game developer Bigppoint has grand plans for mobile over the coming year, and has made structural changes to the company, and outlined its vision, to enable them. In an announcement, current CEO Khaled Helioui has stepped down, after holding the role for the past five years, making way for Brian Morrisroe, who will become managing director. Morrisroe said: “Bigpoint and Youzu management teams are all in agreement regarding the goals we need to pursue, and how to achieve them. With our combined efforts, we are expecting to release a raft of important mobile titles this year in the European territories.” Bigpoint was acquired by Youzu Interactive in March 2016 for 80 million euros, and represented the first time Youzu purchased 100% of an overseas company.

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Source: Amazon This article was first published on FGL blog. In August 2015, Amazon announced their “Underground” project. I was attending PAX Dev at that time and immediately got a great insight in the industry’s opinion. Developers did not seem thrilled. Was this “earn per minute” model really going to work? Hesitation overall. Well, as one of Underground’s launch partners our games have been live on the store for roughly 10 months. I’m happy to share some insights. Short version: It works for games that otherwise have a low ARPU but a long-lasting engagement. Keep reading if you want to learn the details. All my games are “casual”, like Hidden Object, Match-3 or Puzzle games. Casual games usually have a lower player-to-payer conversion rate than genres

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children tablet

A new report is predicting a massive rise in revenue generated by educational mobile games and apps in the U.S. between now and 2022. The report, published by the Serious Games Association and research firm Metaari, says the category will triple its annual revenue to just over $800m in 2022, and continue on to $1b by 2024. Sam Adkins, Metaari CEO, said: “The U.S. market for consumer educational games is growing at a five year CAGR of 24.3%, and market conditions for U.S. consumer-facing mobile educational game developers are quite favourable.” Early learning titles are singled out as one of genres most in demand, along with increased innovation and attention in augmented reality games. It’s also mentioned that location-based services are a key feature of

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app marketing budget

The majority of mobile marketers plan to increase the budget allocated to apps and websites in 2017, or to keep it the same as in 2016. Only 2% will decrease the allocation, according to data from Adobe, presented by eMarketer. Mobile website development will see the larger increase, with 69% stating the budget will go up, against 60% for mobile apps. More mobile app budgets will stay the same, at 38%, than mobile website budgets at 29%. Cathy Boyle, principal analyst at eMarketer, said: “These findings suggest that businesses are recognizing mobile is not a single channel. Rather, smartphones and tablets provide access to two channels—mobile websites and apps. While the former offers substantial reach because there is little friction in accessing a mobile website,

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Andy Boxall

In App Business

March 15, 2017

instagram stories stickers

Instagram has launched location-based geostickers to its Instagram Stories feature. Only available in New York and Jakarta, the stickers can be applied to any Story image, and when tapped will take the user to a special location page with other content shared publicly from the location. Stickers have been available since the end of 2016, but were unrestricted. By adding geolocation to the feature, they prove the Instagram user is actually at the location. There are around a dozen stickers for each location, and cover everything from landmarks to place names. Location-based content has been available in social networking competitor Snapchat for a while, covering images and Lenses, in cities and other locations around the world. Instagram’s Stories feature is also a facsimile of Snapchat’s

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CNN VR

News outlet CNN has added 360 degree videos to its own Android and iOS apps, following several months of testing VR-style content through Facebook, where 360 degree videos can be shared and viewed in the News Feed. CNN has a dedicated team of correspondents working on its new CNNVR unit, which is operating in 12 different cities around the world, including New York, London, Dubai, Tokyo, and Beijing. Jason Farkas, a CNN vice president, told Variety that virtual reality is the third layer of content, after TV and digital, adding that in the future, there are plans to livestream 360 degree content, and to try augmented reality too. CNN claims its iOS and Android app stands behind Facebook and YouTube as the third largest app

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Artyom Dogtiev

In App Business

January 25, 2017

MVP (stands for Minimum Viable product) can be defined as the smallest possible thing that can be done to prove a set of hypothesis about a business idea. If you want to build the next big thing you should find a team to build your MVP.  However, there are many factors involved such as – cost, quality and duration of developing the MVP. Cost of building an MVP is considered as a crucial factor compared to the duration and quality of project. Before we dig into the title of this post, first let us see what is MVP? The MVP term was originally coined by Frank Robinson, who was CEO at SyncDev. MVP is basically a prototype or product that includes the core features without any

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