Avazu is pleased to announce it is chosen second out of top 30 Networks in the power index released by AppsFlyer for the categories global gaming android and gaming android LATAM. The special edition index, which was released Friday, parallel to MWC, Barcelona is a hybrid measure of scale and retention and represents overall impact. This puts Avazu, second to only Facebook, in the top of the global mobile advertising players in the world.
Gaming Android Global Top 30
Appsflyer is a reputable attribution and analytics platform, working with thousands of app developers. Their data covers from over 2.5 Billion installs globally and more than a 1000 integrated partners resulting in an unbiased ranking of the top media sources in mobile advertising.
Gaming Android APAC Top 20
The great news demonstrate yet again that Avazu is a strong and trusted media partner for app distribution on high scale and providing with high LTV users. This is done mainly due to an advanced technology and high abilities in targeting a wide variety of devices, platforms and users from Asia through Europe and to north and south America.
Gaming Android LATAM Top 15
Using experience from own released mobile games
Another reason for Avazu’s domination in gaming vertical, is the hands-on knowledge from own games published in 2015 (Fallen Souls, Burning Blade) in geos like US, TW, KR, MY and more. Both titles reached top 10 gaming apps in the US app stores. This allows Avazu to share with other developers the know-how on how to launch a new game in any given market and make it popular very quickly.
To learn more about the AppsFlyer Gaming Performance Index, visit the AppsFlyer website. Get in touch with one of Avazu’s user acquisition specialist here.
Posted: February 23, 2016