With over 2 million apps in major app stores, getting your app seen and downloaded is not an easy task. The way people discover mobile apps is changing.
App store optimization (ASO) is the process of optimizing mobile apps to rank higher in app stores and is often described as app store SEO. If you’re a developer trying to make your app stand out in a crowded app store, the right app store optimization tools can play a crucial role in your app marketing and help boost your app’s visibility to increase downloads.
For a detailed overview of ASO check out this blogpost. Alternatively here is our App Store Optimization Tools Guide for PDF download – or download the landscape snapshot here.
Looking for more options? Check out more app store optimization tools and services in our User Acquisition Directory.