Appboy is a mobile app marketing automation and analytics software package with a focus on managing your campaign and promoting your business and use of your application. Supporting Android, Windows, iOS and Unity, the company also has a team of dedicated to the Appboy Academy, a resource on integration, implementation and marketing automation. Appboy has the aim of beating “app abandonment” by analysing app data, proper user segmentation, conversion tracking and by offering multivariate testing, push campaigns, notifications and location targeting.
- High profile customer include Urban Outfitters and Shutterfly
- Full support from setting up SDK to market strategy and analysis
- Also supports Amazon’s Kindle
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- 50 ASO People You Need to Know Posted on 30th November 2016 (about 3 months ago)
- Pokémon GO Usage and Revenue Statistics Posted on 15th August 2016 (about 6 months ago)
- Take control of your user engagement campaigns with Appboy's new Canvas feature Posted on 02nd August 2016 (about 7 months ago)
- The Big List of Mobile User Acquisition Services Posted on 24th May 2016 (about 9 months ago)
- The Big List of App Analytics Tools Posted on 12th April 2016 (about 11 months ago)
- Learn from the Best: Award-Worthy Marketing from Oscars’ Past Posted on 23rd February 2017 (about 20 hours ago)
- Are Dynamic Audience Filters the Next Step for Segmentation? Urban Outfitters and PlaceIQ Think So Posted on 22nd February 2017 (about 2 days ago)
- Curious What Messages Your Customers Want to Receive? Just Ask! Posted on 21st February 2017 (about 3 days ago)
- Turn Loyal Customers into Brand Evangelists: 3 Things to Know Posted on 17th February 2017 (about 7 days ago)
- Today’s Churned Users Could be Tomorrow’s Power Users Posted on 16th February 2017 (about 1 week ago)