An App Store Optimization guide for beginners

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Posted: October 22, 2018

App Store Optimization (ASO) is a part of app marketing which is focused on gaining visibility on the app stores. By applying this app marketing technique, you ensure that more people are able to find your app and download it.

More downloads bring you more users and more users bring you more revenue. Seems straightforward, right? Well, it isn’t all that simple.

You are probably wondering how does App Store Optimization work? Where should I start? Don’t worry, App Radar has your back.

We are going to cover this and many other ASO related questions in this Beginners Guide to ASO.

What you will learn in this course:

  • What is App Store Optimization (ASO) & Why it is important
  • What are the basics of App Store Optimization (ASO)?
    iOS vs Android. Google Play Store vs Apple App Store ASO Ranking Factors
  • How to do App Store Optimization
    Tips & Tricks for App Store Optimization
  • How to track apps performance
    Must have tools for App Store Optimization and App Performance
  • How to manage your app

Why ASO is important & how you can benefit from it

Check out our first course and learn what, why and how to do ASO!