Headway is a leading data-driven growth marketing company servicing mobile apps, brands, and ad-tech companies worldwide. Headway’s mobile-first DSP, Smadex, integrates with state-of-the-art partner platforms to offer brands seamless data-driven digital solutions. With a focus on rapid innovation, cutting-edge technology and strong multi-channel operations, Headway provides optimized and targeted ad campaigns, empowered by machine learning, and guided by experienced growth experts. Headway is a business unit of Entravision Communications Corporation (NYSE: EVC), a diversified global media, data and technology services company.
For more information, visit www.headwaydigital.com or email firstname.lastname@example.org.
|Key Markets:||Europe, Latin America, Middle East, South East Asia, USA|
|Types:||Mobile Ad Network, Mobile DSP|
|Ad Formats:||Banners, Content Lock, Interstitial, Native, Video|
|Trading Models:||Fully Managed, Hybrid, Self Service|
|Tracking:||In-house and fully integrated to all attribution partners|
Applause 2019 returns to Barcelona for its 4th edition Posted on March 19, 2019 by Artyom Dogtiev Jordi de los Pinos, CEO at Smadex by Headway.
Headway's technology Smadex distinguished for Exceptional App Marketing Performance Posted on March 13, 2019 by Artyom Dogtiev The mobile-first DSP, Smadex by Headway, has ranked in the Kochava Top 20 Traffic Index, and snagged the #2 spot in the category of Traffic....
Over-the-top video apps suffer from 67% churn and low engagement Posted on October 05, 2018 by Andy Boxall
Mobile ad news weekly – are mobile adverts becoming too intrusive? Posted on April 13, 2018 by Anne Freier Headway, the leading data-driven media buying company for marketers worldwide, announced partnership....
Headway, an Entravision Company, Partners with Pixalate Posted on April 10, 2018 by Artyom Dogtiev Headway, the leading data-driven media buying company for marketers worldwide, announced partnership....
Headway Joins Elite Mobile Ad Fraud Coalition CAAF Posted on February 20, 2018 by Artyom Dogtiev This article was first published on Headway website.
The 2018 Potential For the Future of Mobile Video Advertising Posted on January 25, 2018 by Artyom Dogtiev If you want to know more about Headway - visitwww.
Headway Ranks #19 Worldwide in AppsFlyer Performance Index Power Ranking for both Android and iOS in non-gaming category Posted on December 12, 2017 by Artyom Dogtiev Headway’s careful attention to media selection and strong campaign success for its advertising clients....
Mobile ads you can touch - Josh Stivers from Immersion shares his predictions for 2018 Posted on December 08, 2017 by Anne Freier ...of exploring all the different ways we can apply touch to advertising, we’ve made some significant headway in the technology application and the market relevance.
Mobile Ad Fraud Costing $350m a year - How to Detect And Fight Back Posted on November 08, 2017 by Artyom Dogtiev To help educate marketers and developers on the risk, global media and marketing firm, Headway, has published a new white paper, Critical Mobile Ad Fraud Detection Strategies.
The 5 Mobile World Congress trends that will impact mobile advertising in 2019 Posted on March 06, 2019 ...already shifted to Cost Per Mile (CPM) business models, for buying playable, native and rich media ads Headway launched new branding, new technology, and promoted the Mobile Masterminds Community We can’t....
7 Mobile app marketing trends for 2019 Posted on January 22, 2019 ...into new markets to chase opportunities, and according to a recent report commissioned by Newzoo and Headway,LATAM’s gaming marketgrew 20% last year and became the 5th largest gaming market in the....
Play Pass: why Google is considering a subscription service for its stores and what barriers are in its way Posted on December 13, 2018 ...there are good reasons to believe that a distribution service like Play Pass could struggle to make headway on Android.
No one wants to be a “clickhead” but many attribution strategies are a far cry from multi-touch. The latest in-dept… https://t.co/O7sL7CWGJZ(about 1 day ago)
Last week the supply team in Barcelona enjoyed a team building paella feast in honor of their special visitor from… https://t.co/m91hw2vYWK(about 2 days ago)
We had a great time as sponsors of #MNB Brazil last week! The energizing event celebrates the entire industry by br… https://t.co/pIgXJ3QWQz(about 3 days ago)
Michele, Sebastian, and Juan will be attending MAU Vegas on the first and second of May! Schedule a meeting with th… https://t.co/BfdOBQub5M(about 3 days ago)
The PickASO team presented a fantastic Mobile Mastermind session at the Barcelona office last week on The Tool! The… https://t.co/llFp5IJ3qV(about 4 days ago)
- Pinterest IPO: Prospects for Advertisers Posted on 18th April 2019 (about 2 days ago)
- MAU Vegas Posted on 01st April 2019 (about 3 weeks ago)
- Smadex verified by ABC to JICWEBS Brand Safety Principles Posted on 01st April 2019 (about 3 weeks ago)
- Celebrating female leaders in ad tech: inspiring stories from our international team Posted on 28th March 2019 (about 3 weeks ago)
- Niche specialised tech and mobile programmatic evolution Posted on 08th March 2019 (about 1 month ago)
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