Mintegral is an AI-driven, programmatic and interactive ad platform. It provides mobile user acquisition and monetisation solutions to worldwide brands and mobile developers so they can reach their marketing goals. With a particular focus on the Asia-Pacific region, Mintegral offers full stack products and one-stop mobile marketing and analytics services, from supply-side to demand-side, including Advertiser Self-serve, DSP, SSP, DMP and Creative Lab.
Erick Fang is the chief executive officer of Mintegral, primarily responsible for product research and management of the advertising business line of the Mintegral’s group company- Mobvista.
Before joining us, Erick worked as a senior product specialist at Taobao (China) Software Co., Ltd. until July 2015. From 2012 to 2013, he worked at Umeng Tongxin (Beijing) Technology Ltd.. Prior to that, Erick worked at Beijing Baidu Network Information Technology Co., Ltd. from January 2010 to March 2011, primarily responsible for the search and promotion of business line and participated in the optimization system designing project.
|Platforms:||Android, HTML5, IOS, Mobile Web, Windows Phone|
|Types:||Mobile Ad Server|
Mobile Ad News Weekly - rewarded ads boost app engagement, mobile surpasses TV and more Posted on April 20, 2018 by Anne Freier
Mobile Ad Platform Mintegral Announces $35M Developer Bonus Program Posted on April 17, 2018 by Artyom Dogtiev
Mobile ad tech company Mobvista presents record jump in revenues Posted on May 17, 2017 by Anne Freier
How to Earn Big in India – Dailyhunt Cooperates with Mintegral for Monetization Posted on March 15, 2017 by Jamie Giggs
Mobvista Enters the Korean Market, Expanding its Global Footprint Posted on November 29, 2016 by Jamie Giggs
Mobvista officially launches its first native and video advertising mediation platform for mobile app developers Posted on September 22, 2016 by Anne Freier
Mobvista Announces Mintegral, The First Native Video Ad Mediation Platform in China Posted on September 21, 2016 by Jamie Giggs
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