CPI Advertising Networks

Cost per install (aka CPI) is one type of the CPA model and it is a payment model publishers and advertisers launch ad campaigns with. It implies charging for an instance when a mobile app copy is installed on a smartphone or tablet computer. To calculate cost per install total, expenditure on ads to drive app installs should be divided over a total number of installs that were generated with those ads. Currently an average cost per install is roughly $1.24 / per install. Among all payment models established in mobile advertising, this is one of the most important for app developers, because it allows them to calculate ROI of their investments in app advertising. In this directory we’ve curated all the best CPI Advertising Networks for you.

List of cost per install (CPI) ad networks and traffic sources

Updated: February 14, 2019

Snapchat Ads

It's your business - on mobile

Tyroo

Innovation in performance advertising

Persona.ly

Your marketplace for direct deals

SponsorPay

Solutions for smarter mobile ads & monetization

Appflood

iOS and Android Mobile Advertising

Propeller Ads

Worldwide Performance Advertising & Self-Service Platform

(1 vote)

MediaMath

Strength in Numbers

Hexcan

Mobile Performance Network

Hexcan is a premium mobile user acquisition platform focused on promoting mobile CPI campaigns.

OpenX

Driving superior monetization

(1 vote)

ironSource

Connecting people with apps

(1 vote)

Payability

Get weekly payments for your ad network earnings

Adsterra Network

Best Advertising Network, High Quality Traffic, Self-Service Platform for advertisers

Various pricing models (CPM, CPA, CPL, CPO, CPI) Advanced Targeting (Keywords, GEO & Language, Browser, Device & Vendor, Operating System etc.

Allitapp

Value each click

Allitapp is a performance based ad network founded in 2015 in Hong Kong working on CPI/CPA basis.

Vserv

Mobile ad exchange for premium ads

Ripple

Cross screen ad platform

Cheetah Ad Platform

Mobile Audiences, Data Intelligence

(1 vote)

The Mobile Majority

Mobile advertising from the ground up

YOC Group

Engaging global advertising

CrossInstall

Programmatic interactive mobile ads at scale.

(1 vote)

Yahoo App Publishing

Monetize your app with native and video ads from Yahoo, Flurry, and BrightRoll advertisers

(1 vote)

Applifier

High quality video ads

Adstract

Monetize your mobile traffic only with experts

(1 vote)
...direct publishers Quality – fraud traffic and conversions detection Verity – CPM, CPA, CPC and CPI offers Referrals – our partners (advertisers and publishers).

AdCraX

Smart Advertising Network | Monetize Website Traffic

msales

Convert Everything

Adikteev

Data-driven app marketing platform

(1 vote)

Umiqo

Mobile advertising made easy

ChartBoost

For developers, by developers

(1 vote)
...installs, money earned/spent in daily and hourly reports to measure results of campaigns Set CPC/CPI bids, and define daily budgets Establish partnerships with other publishers to and cross-promote....

Apple Search Ads

An efficient and easy way to help people discover your app

...currently available only for the US market, developers can set their app ad campaigns with a specific CPI they want to stick to and let it run automatically with minimal management on their part.

Tapgerine Premium

Comprehensive Approach to Monetization

Motive

Gamer-focussed ad network

(1 vote)
It functions on a CPA/CPI model, provides agency-level customer service providing personal teams for each client and campaign.....

AdAction Interactive

The Leader in Mobile App Advertising

(1 vote)
Its ad platform is entirely focused on CPI business model, it offers real-time optimization to help advertisers to reach high return on ad spend. Among....

Tractas

The future of Mobile Advertising all in one Powerful Platform

AppLike

Direct Traffic Mobile User Acquisition Platform

(1 vote)

Sizmek

Impressions that inspire

(1 vote)

AdGate Media

#1 Offer Wall and Rewarded Video Monetization Solution

Instal

your app, our people

(1 vote)
The proprietary technology and performance model (CPI = Cost per Install) support advertisers to maximize results and to reach mobile business goals.

adtwirl

Advertise & publish mobile apps & web

Unique auction-based ad network to run CPM, CPC, CPA, CPD or CPI campaigns Receive detailed campaign statistics, target according to specific requirements and run....

Avazu Mobile

A Global Mobile Ad Display Company

(1 vote)

Facebook Audience Network

Create an ad on Facebook. Show it across the web

(1 vote)

Dejavu Technology

White Label Advertising Server

Heyzap

Mobile advertising done right

(1 vote)
...formats and engaging creatives ensure brand showcasing and no integration is required to start running CPI campaigns.

Whaff

Best Retention Rate

WHAFF Rewards has a unique form of advertising apps which combines CPI and CPA.

TapGage

Interstitial mobile ad network

Clicxy

Convert clicks to users

(1 vote)

Dreamin

Acquire engaged mobile app users

(1 vote)

Facebook Ads

The biggest digital advertising platform

(1 vote)

App Booster

Self-service platform for mobile engagement and installs

...partners (publishers) to help acquire engaging users and monetize mobile and web traffic on the risk-free CPI basis.

inneractive

Ad mediation optimized for you

(1 vote)

MassiveImpact

Performance mobile ad platform

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CPI Guide

CPI (otherwise known as Cost Per Install) is a model that is largely specific to mobile applications. Essentially, a brand is charged a fixed rate only when the app is installed by the user.

CPI Rates

Here are some CPI offers along with their platform and country below.

Platform/Network Country CPI Rates
Facebook Ads US $1.8
Twitter Ads US $2.53
Instagram Ads US $2.23
Search Ads US $1
Average iOS App US $2.07

Source: Business of Apps

CPI Advertising Resources
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