Appodeal is the only comprehensive solution for mobile app monetization. In a mobile ad industry built unfairly in favor of advertisers, Appodeal brings the power back to mobile app publishers.
The monetization solution empowers publishers to maximize their revenue by engaging the entire ad ecosystem in real-time competition for every ad impression.
Ad networks compete against each other in real-time for publisher ad inventory in the Appodeal’s marketplace. The platform is a large auction house, accompanied by a mediation layer, which exposes publisher inventory to all available buyers on the market.
This process is accomplished through relationships with every major ad network, RTB exchange, and DSP. Appodeal showcases publisher inventory to the advertiser and offers the highest rate in real time.
Best of all?
One simple SDK integration. Limitless benefits including:
- 35+ premium ad demand sources
- All major ad formats
- Worldwide monetization
- Maximum fillrates
- Flexible on-demand payouts
- Cross-app promotion
- Direct deals
- Automated ad optimization
- Insights: Discover the ad revenue attribution of user cohorts
- Segments: Customize ad experience for different groups of users
Appodeal’s Exclusive Flat Waterfall Bidding Model:
- Serves highest paying ads first (regardless of position in waterfall)
- Requires no manual upkeep
- Offers real-time auction ad bid data
|Platforms:||Adobe Air, Android, Basic4Android, Cordova, IOS, Phonegap, Unity|
|Key Markets:||Asia, Australia, Austria, Canada, Europe, France, Germany, Global, Hong Kong, India, Indonesia, Israel, Italy, Japan, Nordic, Russia, South Korea, Spain, UK, Ukraine, USA|
|Ad Formats:||Banners, Interstitial, Native, Rewarded Video, Video|
|Targeting:||Age, App, Audience, Behavioral, Country, Custom, Day, Demographic, Device, device and vendor, Gender, Geo, Geographical, GPS, Interests, IP, Keyword, Location, Network, operating system, Operator, OS, Platform, Retargeting, Sex, Time, White & Black Lists|
|Trading Models:||Cross Promotion, Direct, Fully Managed, Mediation, Programmatic, Real Time Bidding, Self Service|
Corona Labs' 2D mobile game app engine goes open source Posted on January 04, 2019 by Anne Freier Ever since it was acquired by app marketing firm Appodeal in 2017, the company has been planning to make the development process more transparent.
Rewarded video monetisation grows in US and East Asia Posted on December 06, 2018 by Anne Freier Rewarded video ad formats continue to grow in popularity, according to a new report from Appodeal.
Week in Review - MWC and majority of mobile advertisers plan to increase video expenditure Posted on March 02, 2018 by Anne Freier Appodeal,the ad mediation platform, has launched its first in-app header bidding technology.
Appodeal launches its own version of an in-app header bidding solution Posted on March 01, 2018 by Anne Freier Appodeal, the ad mediation platform, has launched its first in-app header bidding technology.
Mobile rich interstitial adverts show greatest monetization power according to new Appodeal report Posted on December 22, 2017 by Anne Freier With 2018 just around the corner, Appodeal, the in-app advertising company, has just revealed its latest In-App Advertising Performance....
mobyaffiliates releases research on Top Mobile Ad Servers 2017 Posted on October 31, 2017 by Artyom Dogtiev ...Facebook Audience Network, Admob by Google, Yahoo App Publishing, Mobvista, MobFox, Epom, Propeller Ads, Appodeal, Smaato, OpenX, AdColony, Fyber, Aerserv, Inneractive, Tapsense, Tapdaq, Applovin, Sizmek and....
Appodeal launches own programmatic mobile ad exchange - AppsFlyer makes it easier to check campaigns on the go Posted on June 12, 2017 by Anne Freier Ad mediation company Appodeal has launched its own programmatic advertising exchange.
Appodeal acquires Corona Labs to boost app development and monetisation Posted on March 21, 2017 by Anne Freier Appodeal, the app monetisation platform, has announced the acquisition of Corona Labs, which provides....
The Polls Are Open: Vote for the Winner of the Indie Game Blast Off Contest! Posted on February 03, 2017 by Artyom Dogtiev
How Video Advertising Affects Payments & LTV: An Experiment by Webgames Posted on January 25, 2017 by Artyom Dogtiev For a better idea of how to do so, let’s check out this experiment performed byWebgamesand Appodeal, which was focused on growing LTV with in-game video advertising.
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